The Company
Twilio is a leader in the field of cloud communication services, enabling software developers to include voice and video calls, as well as text messaging, into their applications.
Authy by Twilio enables strengthening and even replacing, traditional username/password login for websites, SaaS products, and mobile apps. With HQ in California (USA), and offices around the world, Twilio works with companies like UBER, Netflix, Coca-Cola, Dell, Twitter, Yelp, and many others.
The Challenge
In order for them to focus on selling, and reduce the time they were spending on prospecting, Twilio was looking for a reliable partner to help them grow sales and improve the sales process.
The Result
Since June 2016, Market Republic provides Twilio with services aimed at finding the right buyers for Authy, and enables them to focus on the deals that offer the most opportunity in the long run. This case study proves that focus, precise targeting, tailored messaging can gain huge traction even with “cold” leads.
