December is that time of the year when you either collapse from this year’s work and give into the holiday cheer or give it one last push before the fresh new start. If you’re the latter, we recommend you continue reading.
Ideal customer profile is one of the most used terms in the B2B segment. But, not many people actually speak about the process of coming up with one. That’s why we’ve decided to share this guide on creating yours, as well as include an ICP template.
You probably heard about Quora marketing and the huge number of organizations that had great success with this platform. Learn about three different ways to generate B2B leads using Quora, with detailed instructions, tips and takeaways.
There are numerous ways in which you can get leads. If you decide to outsource lead list building – you are faced with either paying per lead or per hour. Find out how to get your moneys worth depending on your situation.
So, you’ve decided to outsource. But who do you go to? Freelancers or an agency? Both come with certain advantages and disadvantages. Find out whether you should outsource prospecting to freelancers or an agency.
Account Based Sales & Marketing have been hot topics in B2B tech industry for some time. You might’ve read about them but you are unsure if your organization is ready to implement these strategies. We prepared a list of 5 signs it’s time to switch.